Gaining Business Intelligence

A white paper on how companies should analyse customer data to gain better business intelligence and how they can use that knowledge.

GAINING BUSINESS INTELLIGENCE

In an increasingly competitive world, using your client database smartly, to gain a better understanding of your number one asset – your customers – can make or break the success of your company.

Most companies use databases to store information about their current customers, previous customers, business partners, and potential customers. The challenge lies in finding a way to harness the useful information contained within these high volume databases in order to produce intelligent business solutions.

Business intelligence (BI) refers to the process for increasing the competitive advantage of a company by intelligent use of available data in decision-making. Business intelligence consists of sourcing the data, filtering out unimportant information, analysing the data, assessing the situation, developing solutions, analysing risks and then supporting the decisions made. This white paper describes the business intelligence process, some elementary methods of data mining, and how you can use business intelligence in your company.

Database Enhancement

The first step towards gaining business intelligence is to start with a ‘clean’ database. Incomplete and inaccurate data invariably translate into incorrect management decisions. Duplicate data is also a problem as it can wrongly weigh management decisions to one side. Whilst a good quality database does not automatically lead to intelligent management decision-making, it is a pre-requisite for all types of analysis that attempt to elicit intelligent management. We could draw an analogy with cooking, where starting with the right ingredients does not guarantee you will bake a good cake, but there is very little chance you will bake a good cake if you start with the wrong set of ingredients.

One of the primary reasons companies do not fully realise the potential competitive advantages they can gain from their own databases is the lack of proper integration of datasets across departments. Even though all the information might reside within the company, it may remain elusive due to a fragmentation of the data across incompatible databases. Regrouping all internal data into a single dataset or a series of interconnected datasets could be the single most useful step a company might take towards providing a solid foundation on which quality business intelligence can be developped.

In some cases, data entry errors and/or missing data can also severely impair the quality of information that can be derived from corporate databases. Sorting these issues can range from very straightforward fixes (e.g. matching one list against another) to more time consuming processes (e.g. contacting all client companies to update contact details of individuals working there). Ideally, all inaccuracies should be weeded out of the databases. However limited time and monetary constraints dictate that you should bear in mind how this database will be used. The level of accuracy required will vary greatly depending on the expected use for that data.

Data cleansing and database integration can provide significant advantages for a company over the medium to long term. However, they are both extremely time-consuming activities and can create a significant strain on internal resources, making them difficult for a company to justify. Hiring a third-party to do this job is often the best solution, allowing valuable information to be gained, without disrupting day-to-day business activities.

Data Mining

Analysing the information that your company stores in connection with all customer interactions can reveal a lot of remarkable facts about the buying behaviour of your customers, what motivates them and what might make them stop buying from you. It also provides a scientific method to monitor your business performance.

When deciding to mine information from a database, one is faced with a wide number of available techniques. Some of the more popular data mining methods are described below:

Statistical models

Basic statistical measurements – such as means, variances, and correlation coefficients – are useful in the early stages of data analysis to gain an overall view of the structure of the data. By revealing simple inter-relations within the data, statistical modelling can show which in-depth technique is likely to bring further information relevant to your interests.

Clustering

Clustering is a technique that aggregates data according to a pre-determined set of characteristics. It can be used to differentiate groups of customers that behave similarly on certain factors, for example it can classify customer behaviours according to credit worthiness, income, age or any other factor of interest.

CHAID Analysis

CHAID, which stands for Chi-square Automatic Interaction Detection, can be seen as the opposite of clustering, in the sense that the CHAID analysis starts with the overall database, and then splits it according to the most important variable until it achieves homogeneous sub-groups that cannot be split any further. A major advantage of this technique is that the results can be presented as an easy-to-read classification tree; each split in the tree being accredited to a single variable (e.g. credit worthiness, income, age, etc).

Propensity models

Propensity models – also known as predictive models – have proven to be very valuable in predicting which customers are most likely to purchase a certain product based on a set of current customers. The results of such a model can be directly used to develop more appropriately targeted marketing campaigns.

Other recognised techniques to extract information from datasets are database segmentation, neural networking, and wavelet analysis among others. It can be intimidating to choose which method will provide the best results. As shown above, analysis tools can differ greatly in their approach of the problem. It is therefore very important for a company to consult someone with extensive experience in data mining processes before going ahead with a business intelligence project. The best method to use will vary greatly depending on the time available to do the analysis, what the results will be used for, and the type of data that is available for the analysis.

An important point to consider is whether your analysis is guided by pre-defined questions or not. Predefined points of analysis are aimed at understanding certain types of behaviours by analysing relationships between various pre-decided influencing factors. For example, a predefined analysis of customer service Vs sales would illustrate the effect of good and bad customer service on sales, and would answer questions such as how important customer service is to customers and how much it influences future sales. On the contrary, the objective of an open-ended analysis is to discover trends that are not anticipated by ordinary immersion in the day-to-day business. Performing an open-ended analysis internally is often impaired by the expectations brought on by individuals working within the company.

The techniques used to analyse data are complex. In order for your company to be able to use the results of the data analysis, it is crucial that the results should not be clouded by the complexity of the calculations but are delivered in a straightforward manner.

Intelligent Marketing

It is important for a company to recognise that a good understanding of its customers is useful only to the extent to which this knowledge can be translated into real business practices. Business intelligence refers not only to the data analysis in itself, but also to how you relate the results from the data analysis to every day business decisions and how you translate the recommended actions stemming from the analysis into live campaigns.

It is therefore important for you to ensure that the marketing department in your company interacts with the data analysts constantly throughout the process. That way, when the data analysis is complete, the marketing personnel will already be in tune with the issues the company is facing, and will be able to develop campaigns to capitalise on opportunities and strategies to mend weaknesses quickly and effectively.

Detailed analysis of your customer data will provide you insight into their needs and wants. The exercise will analyse and segment customers’ buying patterns and identify potential services that are in demand. You can use this information to shorten response times to market changes, which then allows for better alignment of your products and services with your customers’ needs.

An in-depth understanding of your customers, provided through comprehensive data-analysis, will also allow you to pick and target better prospects, achieve a higher response rate from marketing programs, and at the same time identify reasons for customer attrition and create or alter programs and services accordingly.

Understanding how external market conditions affect your business will enable you to react quickly to future changes in the market. Finally, understanding customer behaviour and the way they use your products and services will enable your company to improve its service to its current client base as well as to target new business more effectively.

About AccuraCast

AccuraCast is an integrated marketing, business intelligence and data analysis agency, providing small and medium sized companies in the UK a more accurate picture of their business environment via comprehensive data analysis, business intelligence, and marketing consultancy services.

AccuraCast helps companies gain a better understanding of their customers and market their products and services more effectively. The company uses high-tech data analysis methodologies to investigate client databases smartly, and proven sales and marketing methods to reach the target markets. AccuraCast delivers costumer specific marketing solutions and information based on tailor-made analysis of the databases, allowing companies to gain the necessary edge over the competition.

For more information on gaining business intelligence visit http://www.accuracast-marketing-agency.co.uk/business-intelligence.shtml

About The Author

For more information contact:

Jerome Bergerou
AccuraCast
Tel: 0870 240 7847
Fax: 0871 277 1371
Web: http://www.accuracast.com
Email: j.bergerou@accuracast.com

© AccuraCast Limited 2004. http://www.accuracast.com
All rights reserved. The information in this document is accurate to best of the author’s knowledge. No rights granted. AccuraCast Limited is not liabile for any loss or damage arising either directly or as a consequence of information provided in this document.

Play Is Serious Business For Childrens' Intelligence

Too many parents consider play as simply a means of diverting and distracting their children. Playthings are often seen as a means of keeping children happy, rewarding them, keeping them out of mischief, and giving parents free time.

Not often enough do parents think of play and toys as fundamental aspects of a child's education, as a means through which children learn to understand the world around them, and as the primary method by which children acquire many basic skills.

Parents can help make their children's play stimulating by doing three things.

First, they can adopt an attitude of conscious, deliberate planning in which play is regarded as one of the most important aspects of their children's environment.

Second, they can see to it that their children are provided with the kinds of toys and playthings that will help develop the widest possible varieties of skills and abilities.

Third, they can assume a direct, participating role in their children's play.

Planning a child's play does not mean planning each activity for every moment of the child's playtime. On the contrary, children should have maximum independence in choosing their own activities. And, within the limits of the daily routine of the home, a child should also choose the time for their activities, as well as the duration of each. Good planning makes sure that play is as varied and stimulating as possible.

A child should play at different times, with friends, with parents, and by theirself. This play should include, within a period of about a month, all or most of the following types of activities, each geared to the age level of the child.

Here are 5 of them:

#1. Games

Games are perhaps the most basic of all forms of play. From peek-a-boo to chess, from pat-a-cake to baseball, games occupy a central role in the lives of most children from infancy to adolescence. Games may be physical or mental. In general they involve the development of skills, although some lead to the acquisition of information.

#2. Arts and Crafts

Arts and crafts give children many opportunities to express their desire to make things. Crayons, paints, clay, construction paper, scissors and paste, wood, leather, felt, and cardboard are among the materials that help children develop their creative imaginative, and aesthetic abilities. Arts and crafts also develop skills in manipulation, perception, and analysis.

#3. Construction Play

Construction play involves assembling objects from what are usually prefabricated parts. It is less creative than arts and crafts, but is also useful in developing many skills. Putting together a set of railroad tracks and trains is a form of construction play, as is play with erector sets, Tinker toys, blocks and the like.

#4. Projective Play

Protective play is play in which a child adds dramatic and emotional meaning to activities with representative toys—dolls, trucks, soldiers, homemaking sets, and doctor kits. Its great value lies in the role playing done by the child rather than in the development of specific skills.

#5. Hobbies

Hobbies which cannot be otherwise classified will generally fall under the heading of collecting activities. Collecting stamps, coins, rocks and minerals, butterflies and insects, sea shells, and leaves are all common and popular hobbies. While some help in the development of certain skills, their greatest value is in the considerable knowledge a child can acquire in pursuing them.

Most play can be classified in one of these five groups, and, ideally, play should include all of these types. Also, as skills develop, the activities should move to a higher, more mature level.

However, a child does not automatically vary his play or develop in it. This is where the parent's planning comes in —- continually making the child aware of the broad opportunities available to him in play; initiating certain activities during playtime; making suggestions when the child needs and wants them; buying toys that will, in themselves, lead to new pursuits; stimulating new interests and ideas in any of a variety of ways. The parent should not manage the child's play, but should try to nudge it in the right directions.

About The Author

Jon Weaver

FREE valuable information on Gifted Children and raising IQ scores can be found here at All for Gifted Children. Visit it today! http://www.AllForGiftedChildren.com

Succes And Business Intelligence Hand In Hand

A business without succes in some degree is not good. Succes comes from either growth in the number of customers or in the numbers of sales you do per customer. Business Intelligence can assist a company to gain new customers and keep hold of old ones. And by keeping old customers longer time you earn more money from them because of more sales to them.

Business intelligence can be shortened to BI. A definition of business intelligence is that it is a method of collecting information on your business. Information is enhanced into knowledge. Business Intelligence can present every business a precise idea of its customer’s requirements. Businesses that have huge amounts of information about their customer’s can take action upon that information. Businesses implementing BI add knowledge and understanding of a customer’s desires and decision-making process. Also the financial, cultural and technological trend of the customer is revealed. By using businesses intelligence, businesses choose either short term or long goals. BI helps a company accomplish those goals.

The idea behind Business Intelligence

The idea of business intelligence is to know your own strengths and weaknesses, and the strengths and weaknesses of your competion as well. Simply understanding the customer is not sufficient. BI is the method of gaining information about every element of your market. This is the fundamental idea in today’s business intelligence. Companies must know themselves better than their competitors, and they must know their competitors better.

Business Intelligence Tools

A company using business intelligence has to accumulate a huge amount of information. BI tools can help businesses sort out, store and even bring together business data. Some data tools are data modeling, data mining and data warehouses. Using data tools helps to progress the effectiveness of business intelligence. At the same time as data tools are used for organization, Online Analytical Processing (OLAP) is used in the analyzing process. OLAP is usually referred to as plain analytics, which is based on the hypercube dimensional analysis. A vendor can help your business with business intelligence as well. They provide the business intelligence tools and support needed for a successful implementation of the business process. And something important, support.

Business Intelligence final word

The better a business understand its market, the more successful that business can be. Businesses that have as totalunderstanding of what their customers need and want will be better able to work out successful strategies and implement successful processes to make their business prosper. Business intelligence is the path that businesses can take to accomplish their goals, which can be both short-term and long-term.

Some may question on the ROI of business intelligence. There is no doubt that, if a company ends up getting hold of numerous customers, and retaining existing customers as a result of business intelligence, then it will be a positive ROI. Business intelligence, if implemented right and professionally, will help your business.

About The Author

Derek Gardner

Huge amount of Business Intelligence quality Information on this site. Go pay a visit today. http://www.businessintelligence.infostairs.com

Big 4 Power the Future of Consulting Services with Business Intelligence (BI)

Business Intelligence at Big Four firms enables Consultants to deal with business processes. BI is an acronym for Business Intelligence. BI Consultants at Big 4 firms combine business and technology expertise to understand various business processes.

Big4 firms use Business Intelligence to help organizations in the analysis and assessment of their business environments. Typically, Big 4 BI consultants use application software and related technologies to gather, organize, refine and distribute the information/data. Business Intelligence consultants at Big 4 firms design data mappings between various systems, develop scripts for data mappings and build modules and business processes. From design, implementation to support, Big 4 BI consultants handle all strategies pertaining to the Business Intelligence processes.

There are many drivers contributing to the success of Business Intelligence. The rising demand for Sarbanes-Oxley Compliance Consultants is an important factor that drives the BI performance at Big Four firms. Providing “data-on-demand” is imperative for Business Intelligence Consultants at Big4 firms. Customers expect “real time data” and compromising on this could prove fatal to the Big Four firms’ BI expertise.

The Big Four firms provide consulting and systems integration services in Business Intelligence, Data Warehousing and Analytics. Managing the business performance, compliance and information integration is an important task handled by the BI consultants at the Big4 firms. Gathering relevant information, conducting market research and competitor analysis enables the Big Four BI consultants to respond to unforeseen market fluctuations.

The Big 4 evaluate Core Competence in Business Intelligence based on their analysis on organizations. As per CapGemini, this evaluation refers to BI index calculation. With the BI index, organizations can evaluate their potential BI value. Organizations can analyze their strengths and weaknesses with respect to their competitors. The BI index helps an organization in transforming the present business intelligence system to a more robust and profit-driven system. The Big 4 firms enable organizations in this transition process and decision making, thus meeting Compliance demands.

A 2004 report from META group on the major consulting and systems integration companies placed Deloitte among the top four firms. Also, the report certified that Deloitte has a “strong and customer-friendly project management methodology.” Deloitte’s global Business Intelligence Services concentrate on information gathering and global networking to offer legal compliance. The META report also ranked Deloitte in the top bracket “for its broad vertical programs, especially in manufacturing and government.” http://www.big4.com/B4Sitemap.aspx provides Analyst reports, News, Events and Big Four firm updates.

Business Intelligence tools offer incredible efficiency and help in generating excellent organizational performance and market recognition. Big4 Business Intelligence Consultants are experienced in Data Warehousing Architectures, OLAP, ETL tools like Ab Initio, Ascential Product Suite, DTS, Informatica and ERD toolkits like Erwin. Knowledge of Business Intelligence tools like Business Objects, Cognos, ERP experience in Oracle/ Peoplesoft or SAP, and relational database skills are necessary technical assets of a Big 4 Business Intelligence Consultant.

Business Intelligence, Data Warehousing and Analytics make an interesting combination at the Big Four firms. Big Four BI consultants assist clients in an essential commodity – Information Gathering and Delivery. Corporate Compliance, Financial and Market Intelligence and Risk Management help organizations in meeting the regulatory norms. Programs like the Balanced Scorecard help organizations to test their business processes.

Big 4 firms and Business Intelligence - the combination substantially invokes the desired outcome – better organizational performance and overall efficiency in managing business processes.

About The Author

Neil More webmaster@big4.com is an Alumni Member and Staff Writer with http://www.big4.com He writes articles on issues pertaining to the global Big4 firms - Deloitte, Ernst & Young, KPMG, PricewaterhouseCoopers.

Neil's articles focus on latest news and happenings in Big4 Accounting, Big4 Management Consulting, Big4 Information Technology, Big4 Tax and Big4 Legal domains.

Knowledge Management – Creating a Sustainable Yellow Pages System

How can I "know who knows"?

None of us can personally know more than around 250 people, yet we want our companies to be smart, learning organisations where it’s easy to find the right person to talk to. This is why many organisations create "yellow pages" applications, which enable employees to find and contact other staff with particular expertise and skills. However, these systems can be fraught with difficulty in their implementation, and often end up as out-of-date, glorified intranet telephone directories. This article, drawn from a best-selling knowledge management fieldbook by its author, identifies ten key steps involved in creating and sustaining a successful, employee-owned yellow pages system.

The guidelines below are drawn from the book "Learning to Fly – Practical knowledge management from leading and learning organisations" (Chris Collison and Geoff Parcell), and sets out ten key steps to creating a yellow pages systems which really works, and has the positive buy-in of its user community – that is to say, its customers.

1 Maintain a clear and distinctive vision.

Be clear about what you are trying to achieve and avoid compromise. Beware of becoming ‘all things to all men’ – particularly those in the HR and IT departments! Everyone will want a slice of the action – don’t lose sight of the overarching aim of your system – making it easy to find people that you don’t already know.

2 Strive for personal ownership and maintenance.

Create a process whereby only the individuals concerned can create and update their entries. This will drive a far deeper sense of ownership across the population.

3 Strike a balance between informal and formal content.

Encourage people to share non-work information about themselves in addition to valuable business information. Consider prompting for this with ‘fun’ questions such as: “what was the first single that you bought?”, “what is your favourite film?”, or even “what makes you happy?”.

4 Support the photographs wherever possible.

Nothing is more powerful and personal than a photograph. It speaks volumes about the person, raises the interest levels of others and generates personal ownership of the content. If possible encourage people to include an informal photograph. The security-pass-rabbit-in-the-headlights shots rarely show people in their best light! Better to have a photograph which says more about the person and what motivates them.

5 Ensure that your product design is flexible and inclusive. Recognize that different people relate to templates, prompts and structure in different ways. Use focus groups to test opinion.

6 Start with a customer-facing pilot.

Critical mass is all important, so start with a group of people who have a natural need to be visible to internal customers. This might include supporting functions, existing networks or communities, or even business areas with new leadership.

7 Deliver through local enthusiasts.

Centrally-driven push isn’t always the best way to engage the workforce. Tap into local enthusiasts and champions if possible – they will know how best to "sell" the concept locally.

8 Use success stories as a marketing tool. Reinforce the usefulness of the knowledge directory at every opportunity. Publicize any examples or successes widely, and early, to reinforce your project. This is a culture change project, and culture change happens one story at a time!

9 Encourage use, but lead by example rather than edict.

Avoid mandating the population and use of the knowledge directory. People will provide better quality content if they feel that they are volunteering the information. At the end of the day, you can’t ever conscript knowledge – you can only ever volunteer it. And let’s face it, there’s little point in finding the one person with expertise or experience that you need, if when you call them on the phone, they’re unwilling to talk!

10 Embed into people processes.

Look for process and intranet ‘hooks’ that could initiate and sustain the use of your knowledge directory (e.g. recruitment or induction of new staff, the launch of new networks, any reference on an intranet site which mentions a person’s name can become link to their personal page.

Conclusion

Creating and marketing a yellow pages system inside an organisation is a highly rewarding project – seize the opportunity with both hands. You'll need a network of champions, the cooperation of the IT and HR functions, tenacity and some marketng flair. The steps outlined above should help you on your way. Bon voyage!

About The Author

Chris Collison is a renowned expert in knowledge management and an experienced practitioner in the leadership and implementation of organisational change from a people perspective.

As a best-selling author, he has presented to audiences at business schools and at conferences around the world, and is a regular contributor to specialist knowledge management publications. Chris has worked with leaders at the highest levels of many public and private-sector organizations, sharing the practical experiences he gained whilst working in BP's knowledge management team, and his deep understanding of the human dynamics of major change programmes.

Contact Chris via http://www.chriscollison.com

chris@collison.com

Knowledge To Bring With You For The Nursing Home Admission

Nursing Homes require a lot of information. For many individuals entering a nursing home this may be the first time they are introduced to health, financial and end of life planning. Some of the information required by nursing homes may be very sensitive if you have not addressed the reality of your own or your loved ones health and financial related outcomes.

Knowing how long the anticipated stay for rehabilitation will help you determine the cost of care and the resources needed to pay for the stay. The professional staff of the hospital will be able to give you an estimated time frame. When the resident is assessed at the nursing home they will give you another time frame based upon the resident’s health condition, the resident’s ability to tolerate rehabilitation activity and the level of independence required for where the resident will reside after their rehabilitation stay.

Advance Directives are very important and deeply personal. The most critical Advance Directive nursing staff needs to know for a rehabilitation stay is what you want done if your heart and breathing should stop. CPR (Cardiopulmonary Resuscitation) is a group of treatments used when someone’s heart and/or breathing stops. CPR is used in attempt to restart the heart and breathing. If you do not wish to receive CPR, your doctor must write a separate do-not-resuscitate (DNR) order on the chart or DNR (Do Not Resuscitate). The nursing home can provide you with more information.

The next essential piece of information is the name of a funeral home or mortuary in the event that the resident expires in the nursing home. It is a relief for family members during an emotional event to have some plans already in place.

During the admissions process the coordinator will require copies of the resident’s Social Security card, Medicare card, and other insurance cards. The nursing home will use this information to verify benefits and how the insurance will pay and how long the insurance company will pay for services.

A copy of the resident’s Living Will and a Power of Attorney is required if they have been done but are not necessary.

The Admissions Coordinator will also request financial information to help you with future financial planning for your resident.

About The Author

Tammy Gonzales, Life Coach and Advocate to Caregivers, of Revitalife Coaching & Consulting, LLC guides Baby-Boomers and the Sandwich Generation on how to take initiative to manage aging and caregiving before it becomes a crisis. Visit www.caregiverinfonline.com for more information.

tammy@revitalifecoaching.com

Teleconference - Turn Your Knowledge Into Money!

How can a teleconference turn your knowledge into money? A lot of people are asking the same question today. Although the teleconference has been used as a business tool for a long time, few people have actually seen it as more than an auxiliary tool. Few people actually see teleconferencing as being the center of their businesses.

What you need to understand is that teleconferencing actually holds a huge potential if you want to turn your brain into something more suitable for your wallet. Since the teleconference is a communications media, it follows that it can be used to trade knowledge.

One of the best ways you can use a teleconference to earn cash is by offering various types of seminars through the phone. If you have the charisma or experience required to get into this kind of business, you can hold self-empowerment seminars or teleconferences that encourage people and help them unlock their potential.

What you can do is post flyers which contain your number and the time you hold the seminar. You can then prepare the required materials to make the seminar livelier. You should then take a list of people who are planning to call and then charge them by setting up an internet account with various charging services. You can then lean back, prepare your voice and begin the lecture when the calls start coming in. When you have finished with the lecture, you can then open the panel for questions.

When you do open the panel, remember to conduct the questioning. Make the participants take turns so that there is interaction without chaos. This will help you satisfy any query that the participants may have. You should also clearly state any answers that you may have so people will not have to ask you to repeat.

You should also take a look at the English language tutorial boom that's going on in Asian countries. With the right teleconference equipment, you will be able to increase your income simply by speaking to people and correcting their English. This can come quite naturally to you. Of course, you need to have patience and excellent social skills in order to coordinate a class.

Usually, clients for this business are only looking for people who will be able to walk them through a typical English conversation. Of course, you need to teach them the right words to use when they make mistakes but the most work you actually have to do is to encourage them to keep talking. You need to prepare a set of topics so you will not end up wasting valuable phone time. However, you need to remember that the language is your focus, do not get stuck on a topic simply because different clients have different opinions. Let them explain and then move on to the next topic.

Another option for making use of the teleconference in business is to actually focus on the industry. As you may know, most teleconference services today are provided by major players in the telecommunications industry. This means that although big names are taking care of teleconference needs of entrepreneurs, they don't exactly have specialization. By offering specialized teleconference services you will be able to be one step ahead of the competition. Of course, this idea will only work if you actually have the skills to back it up.

When starting this business, you need to have connections. You need people who will recommend your services to the commonly-unreachable people in need of teleconference services. You might also want to make sue that you have contacts in the telecommunications industry so you will be able to offer competitive rates and services.
You also have the option to engage in marketing using the teleconference as a tool to reach as many people as possible while maintaining a sort of close connection with them. Through the teleconference, you will be able to make sure that you are able to focus on each potential client. You can also make sure that no time is wasted on repeating the same message again and again. Some people fail in marketing their products simply because, after pitching to 5 people, they lack enough enthusiasm or energy to infect the potential client.

These are some of the various ways you can use teleconference to turn your knowledge into money. Why not think outside the box and come up with more?

For more information on internet marketing, please visit:

http://www.thebiginternetmarketinggame.com/teleseminars.html
http://thebiginternetmarketinggame.com
http://www.drnathaliefiset.com

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